“By 2019, 80% of global Internet consumption will be video content” – Cisco Study
The way information is consumed is changing and video is becoming the content king. However before getting involved with video production you have to understand how you are going to communicate your video with your customers. It will be the way your market your video that will contribute to the success of your video.
Video allows your future customers to see who you are, what you do and how passionate your are about your brand. It makes your website more interactive. There are many benefits to using video for your business but all will fail if you don’t have an effective strategy in place. You have to think like your customers & solve their problems. Video can easily be accessed around the world across multiple channels 24 hours a day, 7 days a week and 365 days a year allowing your brand to reach a wider audience.
‘Set Goals, Measure Your Results and Share Your Video Content’
You have had your video produced and signed off but how do you market you video? Are your viewers actually engaged viewers? Are your viewers really your customers? Fix 8 Films help you understand YouTube’s interface and how to market your video. We help you with your video SEO, your custom YouTube design and how to attract new leads through video.
What is great about video is that it is very versatile you can manipulate viewers emotions in 30 seconds or less. Video will allow your brand to show customers that you are the expert, it shows your competitors that you are embracing new marketing trends. Customers will buy into your brands story, so inspire them and engage them.